Comments on: Facebook Classified Ad Offering Deals Another Blow To Newspapers

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By: Alex Crossing

Alex Crossing — Sun, 27 Jan 2008 07:47:17 +0000

Facing even more competition are Classifieds under Web 2.0 banner. It’ll be interesting to see how it pans out

By: Ebay Free Classified Ad Site Kijiji Is Another Huge Blow To Newspapers » Publishing 2.0

Wed, 04 Jul 2007 04:17:05 +0000

[...] for facing more competition from free services than any other in the history of paid services. Faceboook recently piled on to the Craigslist disruption of the newspaper classified market with a free classifieds [...]

By: Ebay Free Classified Site Kijiji Is Another Huge Blow To Newspapers » Publishing 2.0

Wed, 04 Jul 2007 04:15:46 +0000

By: The Naked SEO Guide from Netpaths » Classified Ads On Facebook, Selling To Broke Students

Sat, 19 May 2007 02:58:51 +0000

[...] social network launched a branded classifieds section using technology from Oodle. This is an excellent strategic move, and [...]

By: Dan Blank: Publishing, Innovation and the Web » Blog Archive » Are Social Networks Untapped by Niche Media?

Tue, 15 May 2007 20:12:52 +0000

[...] Karp talks about Facebook’s addition of classified ads to their website. The two key components of this [...]

By: links for 2007-05-13 « David Black

links for 2007-05-13 « David Black — Sun, 13 May 2007 01:34:03 +0000

[...] Facebook Classified Ad Offering Deals Another Blow To Newspapers Â» Publishing 2.0 “Imagine the impact this could have on housing ads, such as searching for a roommate. Neither Craigslist nor newspapers can compete with prospective roommates being able to size each other up based on their Facebook profiles.” (tags: internet advertising classifieds socialmedia socialnetworking newspapers free facebook) [...]

By: Derick Harris

Derick Harris — Sun, 13 May 2007 00:51:48 +0000

Surely the ultimate nightmare for newspapering is when, not if, an enterprise model makes it feasible to offer DISPLAY ADS, free to anyone who wants to place the ad.

This is doable right now.

The issue (to me at least) is not how to do it; that has been solved. It is getting people to understand and appreciate the sheer doable-ness of local…that’s right…local enterprises tied together in a huge network that offers completely free display ads to local merchants, not unlike the free weeklies that have emerged in the past two decades.

This drives the last nail into the coffin of the localpapers.

I have been thinking about offering, say, a $1000.00 reward to anyone who can prove that it can’t be done. I of course CAN objectively prove with dollar and sense figures that it’s doable – and profitable.

A nice terrain upon which to be thriving.

By: Notes from a Teacher: Mark on Media » Saturday squibs

Notes from a Teacher: Mark on Media » Saturday squibs — Sat, 12 May 2007 17:51:57 +0000

[...] Facebook Classified Ad Offering Deals Another Blow To Newspapers. I disagree with Scott Karp that Facebook classifieds are a blow to newspapers, primarily because the typical Facebook users are not likely to be prime buyers of newspaper ads to begin with. But I do agree with his conclusion that its past time for newspapers to jump into the social forum/website area and start building communities of their own. [...]

By: links for 2007-05-12 : Alistair Brown

links for 2007-05-12 : Alistair Brown — Sat, 12 May 2007 17:18:05 +0000

[...] Facebook Classified Ad Offering Deals Another Blow To Newspapers Â» Publishing 2.0 If I were a newspaper exec, Iâ€™d thinking long and hard about how to create a social network around the one element that newspapers still have claim to â€” locality. People who live in a city or town have an instant connection. Newspapers should focus on (tags: newspapers classified adertising media publishing community social_networking facebook) [...]

By: MichaelC

MichaelC — Sat, 12 May 2007 13:16:14 +0000

And the recruitment business that Facebook is finally getting seriously engaged in (as opposed to linking out to Jobthing) threatens another key newspaper revenue stream. It’ll be interesting to see if Google’s experience with Belgian newspapers will start to be replicated as, over a period of years, Facebook et al continue to hoover up fairly static streams of business.

By: Jeff

Jeff — Sat, 12 May 2007 00:38:31 +0000

Actually, the Marketplace feature was built in-house at Facebook. The Oodle sponsored group is totally separate and unrelated.

By: Hashim

Hashim — Fri, 11 May 2007 20:10:16 +0000

“one element that newspapers still have claim to â€” locality”

You’re right. Locality is a huge deal. I think every newspaper should start it’s own free inclusion Yellow Pages, then charge for classified ads from businesses looking to sell an item or service, promote an event, or hire someone.

Now here’s what interesting about Facebook that newspapers should learn from. Zuckerberg did not have the new service built in-house. Instead Oodle white labeled it for Facebook.

Newspapers need to start partnering with these small companies and integrate their services into their sites.

By: Facebook - now with classified ads « PodTech Network

Facebook - now with classified ads « PodTech Network — Fri, 11 May 2007 18:56:02 +0000

[...] Publishing 2.0 Scott Karp also describes Facebook as a new disruptor in the classified ad market: “Imagine [...]

By: » MySpace launches ‘Take Down Stay Down’; Facebook does classifieds; MySpace: Microsoft’s biggest competitor? | The Social Web | ZDNet.com

Fri, 11 May 2007 18:39:34 +0000

[...] into a competitor to other web-based free classified services such as Craigslist. However, as Scott Karp rightly points out, closed social networks, like Facebook, have a real advantage when delivering certain kinds of [...]

By: Dogu Cress

Dogu Cress — Fri, 11 May 2007 14:49:28 +0000

Thanks Scott – this is incredible – I can’t think of a more intelligent move for Facebook.

And I’m looking forward to using the service. Facebook is already killing MySpace with its vastly improved architecture. Craigslist suffers from many of the same pitfalls – poor design, a lack of trust.

By: The Town Square Business at Like It Matters

The Town Square Business at Like It Matters — Fri, 11 May 2007 14:46:55 +0000

[...] Host everyone.Â Leverage your expertise in connecting facts and framing stories.Â Scott Karp is clearly thinking along these lines: If I were a newspaper exec, Iâ€™d thinking long and hard about how to create a social network [...]

By: It’s the social part that is the killer » mathewingram.com/work

It’s the social part that is the killer » mathewingram.com/work — Fri, 11 May 2007 14:41:37 +0000

[...] Publishing 2.0 (who is also clearly a fan of the Cutline theme for Wordpress, as I am) says this is another blow for newspapers, and he’s right of course — although they have taken so many body blows in the [...]

By: iMechanica | web of mechanics and mechanicians

iMechanica | web of mechanics and mechanicians — Thu, 01 Jan 1970 00:00:00 +0000

The Final Daze Facebook Classified Ad Offering Deals Another Blow To Newspapers Harvard Task Force Calls for New Focus on Teaching and Not Just Research

By: BTT | Blog The Tech

BTT | Blog The Tech — Thu, 01 Jan 1970 00:00:00 +0000

Facebook Classified Ad Offering Deals Another Blow To Newspapers

By: SearchViews - Discussions and Dispatches on the Search Engine Industry. Brought to you by Reprise Media

Thu, 01 Jan 1970 00:00:00 +0000

This ‘network’ angle gives Facebook a huge competitive advantage over newspapers and other online classified sites, notably Craigslist, that don’t have social filters for ads. Writes Scott Karp at Publishing 2.0, ” Neither Craigslist nor newspapers can compete with prospective roommates being able to size each other up based on their Facebook profiles. Facebook could achieve a Google-like disruption by offering the ads for free to increase Facebook usage

By: Techmeme River

Techmeme River — Thu, 01 Jan 1970 00:00:00 +0000

10:30 AM [IMG] Scott Karp / Publishing 2.0: Facebook Classified Ad Offering Deals Another Blow To Newspapers

By: Techmeme

Techmeme — Thu, 01 Jan 1970 00:00:00 +0000

Facebook Classified Ad Offering Deals Another Blow To Newspapers â€” It’s sure rough trying to charge for a service that other businesses are offering for free. Just ask any newspaper exec. With 20/20 hindsight, it seems inevitable that the web would be the perfect platform for free classified ads

By: Techmeme River

Techmeme River — Thu, 01 Jan 1970 00:00:00 +0000

By: pc4media

pc4media — Thu, 01 Jan 1970 00:00:00 +0000

Scott Karp

By: All The News The Buzz Approves Â» BuzzTracker

All The News The Buzz Approves Â» BuzzTracker — Thu, 01 Jan 1970 00:00:00 +0000

Facebook Classified Ad Offering Deals Another Blow To Newspapers

By: Dan Blank: Publishing, Innovation and the Web

Dan Blank: Publishing, Innovation and the Web — Thu, 01 Jan 1970 00:00:00 +0000

Scott Karp talks about Facebookâ€™s addition of classified ads to their website. The two key components of this are: Social networks like Facebook offer a trusted network within their communities. Users can check out each othersâ€™ profiles, in order to strengthen trust and connection.